Reporting to the CRM manager, you will be working in a fast paced and dynamic environment on behalf of one of the country's most recognised and digitally progressive retailers. As Email Marketing & CRM/Automation Specialist you will help drive the CRM & Loyalty Strategy by growing sessions to websites and focusing on EDM channel & CRM initiatives.
Duties
- Successfully set up & deploy EDM campaigns with Salesforce Marketing Cloud.
- A/B testing of subject lines and content to identify learnings and opportunities to maximise results
- Successfully build and test customer journeys & automated emails.
- Analyse data and prepare reports on each EDM to provide recommendations and suggestions for future EDMs
- Track performance of new CRM initiatives, including new journeys and A/B testing
- Report on data errors and escalate potential issues.
Skills and Experience
- Tertiary qualifications in relevant discipline
- 3+ years experience in a similar commercially focused role across email marketing or CRM
- Experience with Marketing Automation software
- Familiarity with content management systems (CMS)
- Experience with A/B testing
Benefits
- A fantastic culture of hard working, creatively minded people who are passionate about the brand story and take ownership of its growth and success. A place where you can make a difference every day
- Be part of this exciting journey and join a Global Brand with a strong presence in Australia
- Competitive salary and other benefits such as their yearly bash/conference
- Genuine career progression opportunities with continuous learning and development programs in place
About the company
Our client places a high value in treating people right and living their values everyday and their success is centered around their high performing culture. You will join a forward thinking and digitally progressive business that will allow you to grow your career with numerous examples within the team of members being progressed and developed internally.
How to Apply
Click APPLY or email your CV to mbarry@sharpandcarter.com.au
