Our client is seeking a dynamic and experienced PR Specialist to join their Communications team. As a PR Specialist, you will play a crucial role in enhancing their public image, promoting initiatives, and driving awareness of the brand and campaigns.
Responsibilities
- Manage media relations and build and maintain strong relationships with journalists, editors, and influencers to secure positive media coverage for initiatives and campaigns.
- Develop compelling press releases, media kits, and other materials to effectively communicate key messages and achievements to the media and the public.
- Campaign Management: Plan, coordinate, and execute PR campaigns to raise awareness
- Act as a spokesperson for the brand and manage crisis communication strategies when necessary.
- Work closely with internal teams, including marketing, fundraising, and program managers, to align PR efforts with organizational goals.
- Provide PR support for events, product launches, and other activities to maximize visibility and impact.
- Monitor media coverage, analyze results, and provide regular reports to evaluate the effectiveness of PR efforts.
- Bachelor's degree in Public Relations, Communications, or a related field.
- 2+ year's experience in a similar PR role
- Strong written and verbal communication skills, with the ability to tailor messages for different audiences.
- Demonstrated success in securing positive media coverage and building relationships with key media contacts.
- Creative thinking and problem-solving skills.
- Ability to work independently and collaboratively in a fast-paced environment.
Please click apply button now or email your resume to Adam Parle at aparle@sharpandcarter.com.au