An exciting opportunity has arisen for an experienced Senior Performance Manager to join a growing consumer-focused organisation undergoing
significant expansion. Reporting directly to the GM of Marketing, you will lead the performance marketing function, owning paid media strategy, analytics infrastructure, marketing automation alignment and team leadership.
This is a rare opportunity to step into a genuine leadership role where you'll influence business growth, shape performance strategy and build best-practice capability across paid acquisition and marketing analytics.

The Opportunity As the Senior Performance Manager, you will take ownership of the organisation's paid marketing engine, leading strategy and execution across Meta, Google, TikTok and emerging channels.

You will oversee a small specialist team while partnering closely with senior stakeholders to drive acquisition, optimise marketing investment and deliver meaningful commercial outcomes.

Key Responsibilities

• Lead and optimise paid media campaigns across Meta, Google Ads, TikTok and other emerging platforms
• Own campaign strategy, audience development, budget allocation, testing and optimisation
• Manage and enhance the organisation's analytics ecosystem, including GA4
• Build dashboards and reporting frameworks that provide actionable business insights
• Drive conversion rate optimisation across digital customer journeys and landing pages
• Lead external agency and freelancer relationships, ensuring performance and accountability
• Mentor and develop a team of performance marketing specialists
• Partner with senior leaders to deliver integrated, data-driven marketing initiatives
• Monitor and manage marketing investment to maximise ROI and acquisition outcomes

About You
 
You are a technically strong performance marketer who combines hands-on channel expertise with commercial thinking and leadership capability.
You'll bring:

• Proven experience managing large-scale paid media campaigns across Meta, Google Ads and TikTok
• Strong expertise in GA4, attribution, tracking and analytics
• Experience optimising acquisition funnels and improving marketing performance through testing and experimentation
• Strong understanding of conversion tracking, pixels and marketing measurement frameworks
• Experience managing agencies and external partners
• Previous people leadership or mentoring experience
• Exceptional stakeholder management and communication skills
• A passion for data, continuous improvement and delivering measurable outcomes

Highly Regarded

• Experience with marketing automation platforms such as HubSpot, Salesforce Marketing Cloud or similar
• Exposure to lead generation, education, insurance, subscription or consumer services environments
• Experience with CRM integration and customer lifecycle marketing
• Knowledge of additional paid channels including LinkedIn, YouTube or programmatic

Why Apply?

• Report directly to an experienced and highly regarded GM of Marketing
• Lead a critical growth function with significant influence across the business
• Manage a specialist team while remaining close to strategy and execution
• Join an organisation with ambitious growth plans and national expansion objectives
• Hybrid working environment
• Strong culture focused on collaboration, creativity and continuous development
• Opportunity to build and shape best-practice performance marketing capability

If you're looking for a role where you can genuinely influence growth, lead high-performing digital acquisition programs and work alongside an ambitious leadership team, we'd love to hear from you.

To apply, please submit your CV via the appropriate channels.