About The Role
This is an exciting opportunity to join a large fashion retailer and support one of our apparel brands! You will be involved in the creative process and work on high-volume EDMs to really influence and be a part of brand success!
Key Responsibilities include:
- Email briefing Digital Designers for EDMs and website updates
- Developing multi-channel communications plans across other marketing channels (Paid, Affiliates, Re-targeting), SEO, SEM, Display, retargeting and affiliate marketing.
- Responsible for social marketing implementation
- Marketing campaign execution including catalogue, DM, flyers and in-store events
- Ensure 100% commitment to brand integrity and brand guidelines
- Achieving targets and KPIs including increasing traffic against last year’s figures and improving customer acquisition
Experience & Skills required:
- You are creative and proactive – you enjoy working to pace!
- Past experience in digital marketing & strong Email Marketing & EDM knowledge
- Ability to brief EDM requirements to creatives / digital designers
- Previous experience with the creative marketing process and Photoshop, InDesign and Adobe
Our client is an ASX-listed ANZ retail group and consists of the well-loved fashion brands with over 1400 stores across Australia & New Zealand. Their mission is to help their customers express their love of life, embracing the truth that every occasion is a special occasion worth feeling fabulous for. At a time when the business is focused on improving the way we engage with our people, now is an exciting time to join the business!