- Amazing opportunity to make an impact with this Global Luxury Fashion Brand
- Manage fully integrated marketing campaigns ATL and BTL | $90,000 Base + Super
- CBD location | family-like & highly collaborative culture | Close-knit team
About the Role
This New and Exciting Marketing Specialist position will be responsible for the overall development and management of the Retail and Wholesale marketing strategy. Working closely with the General Manager, you will also manage all agency partners including Events, Media and PR through effective briefing and relationship building to deliver the entire marketing mix so that seasonal objectives are exceeded and in accordance with brand guidelines. It's a broad role where you will take global campaigns and localise to the Australian and New Zealand market.
Key Responsibilities
- Develop the annual marketing strategy to support each season and overall brand positioning
- Manage and brief required agency support to deliver the annual marketing plan
- Develop ongoing liaison with key opinion leaders, fashion editors/bloggers and other editorial/advertising teams to maximise opportunities and brand perception.
- Coordinate and effectively manage all media and consumer events ensuring the brand is presented in an appropriate manner and investment is maximised.
- Manage fully integrated marketing campaigns across both ATL and BTL activities. You will have a very broad scope and wear many hats with a great variety of work.
Skills and Experience
- 4-5 Years’ experience in a similar role with a Global Fashion Business or a global brand
- Degree level in Business, Marketing or PR Management
- Sound business acumen with strong interpersonal skills; excellent written and verbal communication.
- Highly collaborative in nature. You see the power and benefit of building strong relationships with both internal and external stakeholders. You are absolutely a "people person" who loves solving problems and creating win/win solutions
- Pro-active and positive. You are highly pro-active and take the initiative by making things happen. You are also someone who is extremely positive in nature and see opportunities in every situation good or not so good!
Benefits
- Well known and loved Global Luxury Fashion Retail Brand
- Collaborative, warm and nurturing work environment.
- Opportunity to make a large impact on a Global Brand
- $90,000 base + super + loads of company benefits
About the Company
- Iconic Luxury Brand
- Global Reach with local
- Progression Opportunities
- Culture of Autonomy and Ownership
How to Apply
Click APPLY or contact Miriam O'Connell on moconnell@sharpandcarter.com.au to have a confidential discussion.
