Reporting to the Head of eCommerce, this is a rare opportunity to join a progressive organisation where you will have a large influence on developing and implementing digital initiatives to support the growth of this organisation.
Responsibilities
- In collaboration with the eCommerce & Brand Marketing teams, build on the eCommerce and Digital Marketing strategic plans in line with overall global business goals.
- Identify content gaps from Global asset provision, identify & brief opportunities as needed to execute on product strategy in partnership with Head of eCommerce, Brand Marketing & Product teams.
- Integrate a combination of relationship marketing activities that drive long-term engagement through lead generation, demand capture and pipeline acceleration
- Oversee planning & execution of all SEO and SEM activities in partnership with media and SEO agencies
- Brainstorm new & creative growth strategies in line with market trends
- Identify target audiences and devise digital campaigns that engage, inform and motivate consumers to purchase across EDM & Paid Campaigns
- Measure and report performance of all digital marketing campaigns and assess ROAS and CPA targets; drawing clear actionable insights from analysis
- Identify trends, create insights & optimize spend and performance in partnership with our agency based off these findings.
- Analyze consumer patterns and performance to understand the effectiveness and detailed performance of each campaign.
- A proven track record within Digital Marketing and striving for an exciting new challenge
- Key understanding and implementing across Paid Search, Social & eCommerce strategies
- A tertiary qualification in Marketing or Business or similar.
- A strong passion for working within a collaborative environment.
- Exceptional communication and project management skills are an absolute must in this fun and fast paced role.
- An adaptable and flexible nature and ability to influence key stakeholders to enjoy positive business outcomes
- A caring and positive attitude/mindset balancing a nurturing and collaborative approach to hitting key business and brand objectives
- • Play a key involvement in the Digital direction of the organisation and their sub-brands.
- Work for an iconic organisation with an excellent culture and reputation in market.
- Excellent perks including generous discounts on their products and competitive remuneration package.
- South Eastern Location - With Work from Home Flexibility
Our client is a globally leading retail business who have a rich history here in Australia and around the globe. They are going from strength to strength and their brands are well known by Australian consumers. They have a simple proposition of producing exceptional products and ensuring excellent quality and taste.
Culture
The culture of the organisation is one where there is a massive emphasis on team work and collaboration. At the core of their ethos is the fact that their business has been able to grow through the loyalty they have for each other and the drive to deliver better quality and service than their competitors. They understand their people are their most important assets and care for them as individuals. Put simply it's a great place to work!
How to Apply
Interested? Click on the Apply Now button or call Dominic Roy on 0430 072 897 for a confidential discussion or email at droy@sharpandcarter.com.au
