Senior CRM Manager

Job title : Senior CRM Manager
Location : Sydney
Job type : Permanent or Full Time
Salary : $130,000 - $150,000
Contact name : John Corrigan
Contact email : jcorrigan@sharpandcarter.com.au
Job reference : 1439251
  • Create and nurture the Customer Lifecycle Journey for this leading Fashion Retail Brand
  • Drive best in class CRM programs ensuring commercial outcomes via an amazing CX
  • Collaborative customer centric culture | $130 - $150k | CBD Fringe location

About the Role
Reporting to the Senior Manager - Loyalty and CRM, this is a unique role where you can truly shape and bring their entire CRM to life by creating an amazing CX. Your objective; use your curiosity, skill and experience to bring to life a new CX journey for customers by developing a total new roadmap for both existing and new customers... and how/when/and via what channel they speak to their customers. You will work across end to end Customer Experience & Journeys, Social Strategies, CRM and Loyalty programs. This is a leading Retail Fasion Brand so you will get the opportunity to build, develop and nurture these programs ensuring the are 100% customer centric. This is wonderful opportunity to make their loyal customers love them even more!

Duties 
  • Develop and nurture the execution of the CRM strategy
  • Define CRM objectives and roadmap to deliver the CRM strategies in line with key marketing objectives
  • Analyse data and customer activity maximising commercial opportunities and highlight key areas for review, analysis and improvements
  • Prepare regular reports in order to assess performance against business goals - you are obsessed with continuous improvement with a test and learn methodology tweaking campaigns as required
  • Lead and mentor a CRM Executive, be a role model and set the standards of excellence and support their professional development

Skills and Experience
  • Tertiary qualifications in relevant discipline
  • Minimum 5-10 years experience in a similar commercially focused CRM role from a similar B2C industry...retail experience welcomed but if you are a CRM obsessed marketer with B2C experience we want to hear from you
  • Knowledge of CRM online/offline marketing concepts strategy and best practice
  • Excellent time management skills
  • Leadership and mentoring of a small team

Benefits
  • Attractive remuneration package | $130,000 to $150,000
  • Join a Leading Fashion Retailer in Australia - renowned brand
  • Collaborative and supportive team environment - family like culture where people are treated with respect, cared for and trusted
  • Genuine work/life balance and flexibility

How to Apply

Click APPLY or contact John Corrigan and email your CV to jcorrigan@sharpandcarter.com.au