About the RoleThis role is pivotal in driving member engagement, retention, and customerlifetime value through innovative loyalty campaigns, personalized customerexperiences, and seamless program operations. Working cross-functionally with marketing, sales, operations, commercial, customer service, and digital teams, you will ensure the loyalty programs enhance customer satisfaction while delivering commercial impact. You will act as the ANZ regional representative for new global loyalty initiatives, collaborating with international teams to align strategies and share best practices.Duties Loyalty Strategy & Program Management Lead the strategic development, management, and execution of the loyalty programs across ANZ in collaboration with the Director, Digital Engagement and Loyalty. Oversee and be the go to loyalty lead for program structure, memberbenefits, tier progression, and customer engagement tactics to drivemember retention and lifetime value. Collaborate with internal teams (marketing, content, sales, digital,operations and service) to drive effectiveness and customer experience. Identify opportunities for innovation and enhancement of loyaltyinitiatives, campaigns and programs ensuring alignment with businessgoals and to drive incremental sales from loyalty members. Work closely with marketing, content and customer engagement andlifecycle teams to deliver personalized communications and offers. Leverage customer insights and data analytics to optimize loyaltyengagement strategies and enhance the guest journey. Deliver qualified leads and sales, to achieve the most efficient andeffective conversion per lead results from digital and direct marketing Track and analyze loyalty program performance, campaigneffectiveness, and member behaviors for ANZ senior executive team. Skills and Experience 6 + years of work experience in loyalty marketing, CRM,marketing strategy, or product development. Experience with loyaltymarketing program strategies and tactics is preferred. Proven ability to lead and develop teams, set strategic goals, and motivate teams to perform. Experience leading and developing a team preferred. Strong competency, knowledge and skills for enterprise CRM systems,reporting platforms (such as Power BI) and relevant industry training. Benefits Competitive salary package Brilliant working environment within a hugely successful business Opportunity to take full ownership of the Loyalty Program Thriving Industry experience huge Growth. How to ApplyClick APPLY or email your CV to mbarry@sharpandcarter.com.au